Lately AI

Lately.ai is an innovative platform that uses artificial intelligence to generate high-performing social media content by repurposing longform text, video, and podcasts in multiple languages.

About Lately AI

Introduction

Lately AI is an innovative marketing tool powered by artificial intelligence that automates content creation for businesses on social media platforms. Created by seasoned marketer Kate Bradley Chernis, the AI tool uses a unique approach to help businesses create quality content that resonates with their audiences. Lately AI provides customized writing models based on the audience's content preferences and creates social media posts out of long-form video, audio, or text. Beyond being an AI software company, Lately AI is an enthusiastic community that emphasizes honesty, conversation, collaboration, and a desire to work through challenges with its customers. By leading by example, Lately AI is navigating content creation automation, managing to keep authenticity and collaboration at its core while using data-driven solutions. With Lately AI's artificial intelligence-powered solutions, businesses can optimize their social media content, engage their audience, and skyrocket their ROI.

TLDR

Lately AI is an AI-powered marketing tool that automates content creation for businesses on social media platforms. The tool uses customized writing models to create social media posts from long-form video, audio, or text based on the audience's content preferences. Lately AI differentiates themselves from other marketing tools by emphasizing honest, collaborative, and conversational customer service. The tool produces a higher ROI and increases audience engagement, and their pricing options provide flexibility for businesses of all sizes.

Company Overview

Lately AI is an AI-powered marketing tool that helps businesses write engaging content for social media platforms. Founded by an experienced marketer Kate Bradley Chernis, Lately AI automates the entire process of content creation, making the life of marketers easier and more productive. By studying the audience's content preferences, Lately AI develops custom writing models to repurpose any long-form video, audio, or text into dozens of pre-tested social media posts.

More than just an AI software company, Lately AI sees itself as a community that prioritizes relatability and communication. The company walks the talk, emphasizing honesty, collaboration, dialogue, and a genuine desire to work through challenges together. Customer-focused and solution-oriented, Lately AI aims to understand and relate to its customers to be seen not as AI-powered software but as humans.

Lately AI offers various services to help business owners and marketers create compelling content that resonates with their target audience. By combining the power of artificial intelligence and software automation, Lately AI studies what your audience wants to see, hear, or read, and builds you a custom writing model.

The company takes pride in partnering with its customers to grow Lately AI into a new evolution of AI-content creation software that humans genuinely love. Lately AI's visionary CEO and dedicated team focus on leading by example, navigating the challenges of content creation automation while staying grounded in the company's values of authenticity, collaboration, and listening. Trustworthy and reliable, Lately AI continues to produce satisfying results, with clients reporting a 130% three-year, year-over-year ROI.

Whether you are a startup or an established company of any industry or size, Lately AI is the way to go if you want to automate your content creation process and get more done in less time. With Lately AI's artificial intelligence-powered solutions, businesses can optimize their social media content, engage their audience, and skyrocket their ROI.

Features

Social Media Post Generation

Custom Posts

Lately AI generates dozens or even hundreds of custom, pre-tested social posts automatically. This feature saves time and reduces the stress of constantly having to come up with new post ideas by providing a reliable source of content. Lately AI allows users to upload longform content files like blogs, webpages, news articles, white papers, newsletters, or any kind of text imaginable. Users can also upload audio and video like podcasts, workshops, conference panels, keynotes, and more. The AI will then automatically transcribe your audio and video files for the brain to ingest. Lately then transforms the longform content into dozens or even hundreds of quotes that our AI knows will get you the highest engagement.

Editing and Enhancing Posts

Users have the opportunity to edit and enhance all quotes that the AI generates. This allows users to fine-tune their messaging, brand voice, and tone to create a consistent look and feel across all social media platforms. In the case of video files, the matching video clips of the speakers voicing the text of each quote are also included to add a more personal touch to the posts.

Smarter Writing Model

Lately studies what words and phrases best resonate with your target audience by analyzing the social channels you connect to our platform. The AI then builds a smarter writing model based on what it learns and applies this writing model to each piece of longform content that you feed the AI brain. This feature ensures that the posts generated will appeal to the target audience and perform well in terms of engagement and interaction.

Scheduling and Management of Posts

Centralized Place for All Social Media Content

Lately AI provides users with a centralized place to manage, publish, and analyze all of their social media content across multiple products, brands, regions, franchises, and users. This feature makes it easy to ensure that the messaging across all platforms is consistent and on-point. The user-friendly interface gives a quick and easy-to-read overview of the performance analytics for each piece of social media content, helping users shape their AI writing model to constantly improve the shortform content.

Enterprise-wide syndication features

Lately AI accelerates the preparation, approvals and scheduling steps needed to publish droves of social media posts across your channels. This feature is particularly useful for large organizations that have multiple products or franchises to manage. Lately AI allows users to scale their social media content across sales teams, executives, and employees without losing the quality of the messaging or tone.

Right-sized for Your Needs

No matter the size of your organization, Lately AI has an edition right-sized for your needs. Whether you’re just starting to scale your social media marketing program or you’re ready to extend it across executives and sales teams, Lately AI has a solution for you. This feature makes Lately AI an accessible and flexible tool for organizations of all sizes.

Constantly Learning AI

Performance Analytics

Lately AI constantly learns from your past social media posts and builds a writing model based on what is most engaging for your audience. The performance analytics feature of Lately AI provides users with powerful insights into how their social media content is performing and how to improve it. Users can make informed decisions based on data, rather than relying on guesswork.

Improvement of Writing Model

The AI behind Lately is self-improving, meaning that the more it interacts with a brand, the better it can understand the brand messaging, tone, and target audience. As the AI learns more, it can suggest and generate even better content tailored to the target audience. This feature allows for steady improvement in the content generation over time.

Engaging Content for Audience

Lately AI's ability to generate engaging content for the target audience means that organizations can increase their reach, improve their reputation, and foster deeper connections with their audience. This feature is an asset to any social media strategy, as it ensures that the content created will appeal to the target audience and create the desired impact.

User-Friendly Interface

Easy to Use

Lately AI's user-friendly platform makes it easy to upload longform content files and manage social media content. The interface is easy-to-use, with clear instructions and labeled buttons. Users can quickly and easily find the information they need, import content, edit content, and monitor performance. Lately AI's approachable design makes it an excellent tool for social media managers, sales teams, executives, and employees.

Centralized Place for All Social Media Content

The interface provides a centralized place to manage, publish, and analyze all social media content across multiple products, brands, regions, franchises, and users. This feature makes it easier for users to ensure that the messaging across all platforms is consistent and on-point. The user-friendly interface gives a quick and easy-to-read overview of the performance analytics for each piece of social media content, helping users shape their AI writing model to constantly improve the shortform content.

Flexibility

Lately AI's interface is flexible, allowing users to tailor the tool to their specific needs. This feature is particularly useful for organizations with unique social media strategies that require a tailored approach. Lately AI's flexibility ensures that the tool is accessible to organizations of all sizes and all social media experience levels.

Pricing

Lately AI offers a range of plans for individuals, enterprise businesses, and agencies. Powered by AI and loved by humans, Lately's AI tool can slice any kind of longform content into dozens of high-performing social posts. The tool also creates social posts on its own based on the longform content you provide.

For individuals, Lately offers a Startly plan for $49/month which includes creating and scheduling unlimited social media posts, integration with Hootsuite, HubSpot Marketing Hub, and UpContent, as well as Bitly Link Shortening and Grammarly Integration. Lately also offers a Litely plan for $99/month which includes everything in the Startly plan, plus scheduling and publishing to all four platforms (Twitter, Facebook, Instagram, and LinkedIn). The Professionally plan is available for $299/month, which includes everything in the Litely plan, plus AI-generated social media content and a weekly review call with Lately's Customer Success Team.

For enterprise businesses and agencies, Lately offers an Enterprisely plan for $999/month which includes everything in the Professionally plan, plus access to multiple users with different levels of access, team collaboration and task management, custom scheduled posts, competitive analysis, and content syndication to unlimited employee or brand accounts. Integration with Hootsuite, Hootsuite Amplify, and additional content integrations, as well as scheduling and publishing to YouTube are also included in the Enterprisely plan.

If you are interested in annual contract deals, you can discuss pricing options with a Lately AI advocate. Additionally, you can download your AI-generated results into a CSV spreadsheet and upload them to any platform if Lately AI is not currently integrated.

Overall, Lately AI's pricing options provide flexibility and accessibility for individuals and businesses alike. With a focus on generating AI-powered content tailored uniquely to voice and brand, users can save time and drive engagement while staying within their budget.

FAQ

What is Lately AI?

Lately AI is an artificial intelligence-powered marketing tool that helps businesses create engaging content for social media platforms. By developing custom writing models based on a brand's target audience content preferences, Lately AI automates the process of repurposing long-form text, video, or audio into dozens of pre-tested social media posts.

How does Lately AI work?

Lately AI uses artificial intelligence and software automation to study what audiences want to see, hear, or read, and builds a custom writing model according to the brand's unique voice. The tool atomizes long-form content into dozens of pre-tested social media posts that convert and appeal to audiences. Lately AI optimizes content creation, saves time and resources, and improves relevant audience engagement allowing businesses to skyrocket their ROI.

What services does Lately AI offer businesses?

Lately AI offers a range of services to help businesses create compelling content that resonates with their target audience. The tool provides custom writing models, social media management, employee advocacy, and sales enablement syndication platform solutions. Brands can also benefit from social media platform integrations and content extensions that enhance their AI content creation experience.

What benefits can businesses gain from using Lately AI?

Businesses that use Lately AI can enjoy numerous benefits, including the automation of content creation, optimization of social media content, increased audience engagement, and ultimately, higher ROI. Lately AI helps businesses save time, reduce workload, and improve customer satisfaction by creating knowledge-base articles and FAQ pages that provide customers with quick answers.

How does Lately AI differ from other marketing tools?

Lately AI distinguishes itself from other marketing tools by prioritizing relatability and communication. As a community-driven company, Lately AI emphasizes honesty, collaboration, dialogue, and a desire to work through challenges with its customers. The company also differentiates itself by providing an AI-powered solution that creates pre-tested social media posts according to the brand's unique voice.

Lately AI
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