Sonify

Sonify is a cutting-edge audio-first company that specializes in the intersection of audio, data, and emerging technologies. Launched in 2019 in New York City and now based in Vermont, Sonify offers production, R&D&I services, training, and develops audio-first solutions for human-computer interaction. Their work combines data sonification, sound design, interaction design, virtual and augmented reality, AI, voice, and spatial audio, among others.

The team at Sonify comprises experts in various fields, including sound production, data storytelling, and emerging technologies, and is dedicated to exploring the potential of audio and emerging technologies to drive impact, reach, and engagement. With an audio-first approach, Sonify has helped various organizations make data more accessible for visually impaired individuals while providing creative and customized audio experiences.

TLDR

Sonify is an audio-first company with a focus on audio, data, and emerging technologies. They offer production, R&D&I services, training, and develop audio-first solutions for human-computer interaction. Their work combines data sonification, sound design, interaction design, virtual and augmented reality, AI, voice, and spatial audio. One of their notable projects is TwoTone, a free open source tool that enables users to convert data to sound without coding. Sonify's other features include data sonification, sound design, emerging technologies, training and workshops, and production services. Their services can benefit businesses looking for an intuitive way of interacting with their data while promoting inclusivity. Sonify's expertise includes creating high-quality and bespoke audio experiences that cater to the specific needs of clients. Their team of professionals has extensive experience in developing innovative audio solutions that are aligned with business objectives. If you're interested in exploring audio-first solutions for your business, reach out to Sonify to learn more about their services.

Company Overview

Sonify is an audio-first company that specializes in the intersection of audio, data, and emerging technologies. Established in 2019 in New York City, the company is now based in Vermont.

The team at Sonify is dedicated to exploring the potential of audio and emerging technologies to create deeper connections and drive impact, reach, and engagement. As an audio-first company, they offer production, R&D&I services, and training, and they design and develop audio-first solutions for human-computer interaction.

Their work combines data sonification, sound design, interaction design, virtual and augmented reality, AI, voice, and spatial audio. Sound has become increasingly important in managing fast-paced data flow and delivering accessibility and convenience for people who are visually impaired or blind. Sonify allows users to complement visual methods with audio, adding the option of listening to amplify understanding.

Co-founders Hugh McGrory and Debra McGrory lead the team in creative development and data storytelling, respectively. Hugh is an innovator who combines art and technology with emerging media while Debra brings her talent in data project management and data storytelling. Meanwhile, sound producer and technologist Cristian Vogel offers specialized consulting and development in real-time audio for the music and tech industries, as well as workshops and presentations.

One of Sonify's notable projects is TwoTone, a free web-based open source tool that allows users to transform data into sound without writing a single line of code, developed with the support of Google News Initiative. They have also conducted a year-long initiative based in Wichita, Kansas, called Data-Driven Storytelling: Making Civic Data Accessible with Audio, empowering newsrooms to create sonification podcast stories based on data and working closely with advisors from the blind and visually impaired community.

Over the years, Sonify has worked with various respected organizations including the United Nations, Google, The New School, Harvard WeCode Conference, Uniondocs, and Digital Hollywood Conference. They have won multiple awards and recognition for their work, including the New York Times/NYC Media Lab Spatial Computing Challenge, Online News Association Journalism 360 Award, The New School Design for Aging Research Grant, and Gannett Foundation Award for Technical Innovation in the Service of Digital Journalism, among others.

If you're interested in exploring audio-first solutions for your business, Sonify offers a range of services to fit your needs. Contact them today to learn more.

Features

Data Sonification

Transform Data into Sound

Sonify offers an innovative solution to transform data into sound without requiring any coding knowledge. TwoTone, a free web-based open-source tool developed by Sonify with the support of Google News Initiative is an excellent example of how easy it is to map data and create music. The platform allows users to visualize and manipulate data by converting graphics into a sound format. This feature sets Sonify apart from the competition, as it's aimed at helping people understand complex information through audio representation.

Enhance Accessibility of Information

Sonify's data sonification capability makes data easier to access by creating audio versions of complex information. Individuals with visual impairment, for instance, can benefit from the sonification technology to better understand different datasets. This audio-first approach amplifies accessibility and promotes inclusion by presenting information in multiple ways simultaneously, resulting in better comprehension for all.

Promote Data Literacy

Sonification is an effective technique that can help users of all skill levels comprehend data more efficiently. Using audio to educate people who may not understand visual data can help to promote data literacy. Sonify's sound-based data representations can offer people new ways of interacting with and learning from data that they may not have considered. This powerful feature helps individuals make sense of data that can be difficult or impossible to parse through traditional visual methods.

Sound Design

Proficient Sound Production

Sonify has an exceptional team of sound production and technology experts, equipped with experience and expertise in the music and tech industries. The team is committed to producing high-quality audio content that conveys information accurately and engagingly, establishing Sonify as a leading solution provider in the audio space. The team combines data sonification, sound design, interaction design, voice, virtual and augmented reality, AI and spatial audio to deliver top-notch audio interactions.

An Intuitive Experience

Sonify's sound design capability improves the user experience by providing an intuitive way to interact with complex data sets. The use of sound offers a more engaging and immersive experience that can help users more readily understand and connect with data. Additionally, it offers a unique way to express data and enhances the overall communication experience by making data interactions more exciting and memorable.

Unleashing Creative Potential

Sonify's sound design capability allows developers to create bespoke audio experiences that meet the specific needs of their users. This feature enables the delivery of unique audio-first solutions that offer greater customization and creativity, resulting in highly effective and engaging solutions. Developers are also free to experiment with different sounds and tones, enhancing their ability to express information in a way that is effective and engaging.

Emerging Technologies

Expert Guidance and Support

Sonify's team consists of experts in emerging technologies such as voice, virtual and augmented reality, and AI. These experts help organizations to tap into the full potential of audio by delivering cutting-edge solutions that are accessible and engaging. Additionally, Sonify's team offers training, production and research services so that businesses can stay up to date with the latest audio solutions, exploring the potential of audio and emerging technologies to boost engagement and create impactful audio experiences.

Future Proof Solutions

Sonify's audio-first approach, coupled with extensive experience in emerging technologies, ensures that solutions are designed with the future in mind, staying ahead of the curve on audio technology trends. This feature is beneficial, as AI, voice, and virtual and augmented reality software are already present in many daily encounters. By staying ahead, Sonify ensures that businesses and individuals have access to the latest, most effective audio solutions, enabling them to provide the best possible service to their end-users.

Robust Spatial Audio Solutions

Sonify's spatial audio capability is a breakthrough feature in emerging technologies. It allows users to experience immersive audio content that varies based on their position, resulting in a more realistic and natural experience. Spatial audio technology uses a combination of advanced algorithms, microphones, and speakers to create an immersive sound experience, making it feel as if you are truly in the environment. This feature is especially useful in AR/VR solutions and can create a new, deeper level of engagement for people interacting with the technology.

Training and Workshops

Tailored Workshops and Trainings

Sonify offers interactive workshops, training, and support services to help businesses and individuals make the most from this technology. Their experts are available to guide clients through the learning process, and the training is personalized and tailored to specific needs. The workshops provide a hands-on approach to learning, giving clients ample opportunities to practice and test their understanding in a safe environment.

Sonify Community

Sonify's community is a great resource for clients looking to improve their understanding of how to use the technology. The community is composed of professionals, experts and enthusiasts who are dedicated to promoting the use of sound in data analysis and communication. It offers an opportunity to network with like-minded people, share insights and expertise, and get answers to common questions. This feature is useful for businesses looking to harness the potential of sound to drive engagement and build more impactful audio experiences.

Guidance on Best Practices

Sonify's team of experts is committed to providing guidance and support to clients, ensuring they understand best practices and how to avoid common pitfalls related to using sound data. Their services include ensuring clients understand the nature of the data, and they help them develop best practices to communicate that data via sound. This feature helps clients make the most out of the technology, avoiding common errors, ensuring accuracy and effectiveness for end-users.

Production Services

Quality Audio Production

Sonify's team of sound production experts has considerable experience and expertise in developing high-quality audio content that informs, educates and engages listeners. This feature is especially important for organizations that want a reliable partner to develop engaging and effective audio content that complements their visual data. Sonify's team works closely with clients to understand their needs and develops customized solutions that align with business objectives while meeting quality standards.

An Agile Approach

Sonify adopts an agile approach to development, which means that they can respond to changing customer requirements and feedback quickly. Clients can expect frequent check-ins, iterations, and improvements during the process. This feature ensures that Sonify's production services continue to meet the highest standards of customer satisfaction while remaining efficient and cost-effective.

End-to-End Production Support

Sonify's team of sound production experts offer end-to-end production support, ensuring that clients can have a hassle-free experience that results in high-quality results. They offer services such as scriptwriting, recording, post-production, and deployment, ensuring that clients can have their projects professionally managed from start to finish. This essential feature ensures that clients get maximum value for their investment, resulting in exceptional audio solutions that drive engagement.

FAQ

What does Sonify specialize in?

Sonify is an audio-first company that focuses on the intersection of audio, data, and emerging technologies. They offer production, R&D&I services, training, and they design and develop audio-first solutions for human-computer interaction. Their work combines data sonification, sound design, interaction design, virtual and augmented reality, AI, voice, and spatial audio.

What is TwoTone?

TwoTone is a free web-based open source tool developed by Sonify with the support of Google News Initiative. Users can transform data into sound easily without ever writing a single line of code. Click here to try it for free.

How does Sonify's tool convert data into music?

Sonify's system converts abstract data points into music by plotting the data to a musical scale and then mapping the melodic and harmonic features of the data to a musical structure. The mapping is based on expert knowledge of the data being analyzed to further refine the composition.

What are some notable projects that Sonify has worked on?

Sonify has conducted a year-long initiative based in Wichita, Kansas, called Data-Driven Storytelling: Making Civic Data Accessible with Audio, empowering newsrooms to create sonification podcast stories based on data and working closely with advisors from the blind and visually impaired community. They have also worked with various respected organizations including the United Nations, Google, The New School, Harvard WeCode Conference, Uniondocs, and Digital Hollywood Conference.

How can Sonify's services benefit my business?

If you're interested in exploring audio-first solutions for your business, Sonify offers a range of services to fit your needs. Their work can complement visual methods with audio, enabling you to add listening options to amplify understanding, which can benefit visually impaired or blind audiences. Sonify's specialized consulting and development in real-time audio can also benefit the music and tech industries.