Enoteca is a Spanish word meaning “wine cellar”. It refers to a wine bar where patrons enjoy fine wines while relaxing in a cozy atmosphere. Enotecas are becoming increasingly popular throughout Europe. This trend started in Spain, but has spread across the continent. If you live near a city with a large population of expatriates, then chances are good that you’ll run into an enoteca sooner or later.
If you’re interested in opening your own enoteca, you may want to consider purchasing a franchise instead of starting from scratch. Franchises tend to be more successful than independent businesses because they already have established relationships with customers. Additionally, franchising allows you to focus on running the business rather than spending countless hours marketing and selling.
Read our buyers guide to learn more about buying a franchise and how to open an enoteca.
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