Ocoya

Ocoya is an AI-powered platform that allows users to quickly generate and schedule content for social media, content marketing, and copywriting. Users can generate marketing text for social media posts or blogs in 26 languages and create images, videos, or music for social media. Ocoya also offers real-time metrics on performance and integrates with most major platforms across social media, design, and ecommerce sectors. The platform provides tools for social media management, analytics, customer service, and an array of integrations to connect with other social media accounts, ecommerce shops, and schedulers. Ocoya takes pride in being an all-in-one platform for content generation and has partnered with marketing experts, investors, and advisors from various countries to power its growth.

TLDR

Ocoya is a fast and convenient AI-powered platform that generates and schedules content for social media, content marketing, and copywriting. Ocoya offers an all-in-one solution for content generation, real-time metrics on performance, and integrations with most major platforms across social media, design, and ecommerce sectors. Ocoya has tools for social media management, analytics, customer service and offers a range of integrations to connect with other social media accounts, ecommerce shops, and schedulers. Ocoya is an affordable and flexible platform that offers plans for businesses of all sizes, from solopreneurs to marketing agencies.

Company Overview

Ocoya is a platform that uses AI to create and schedule content quickly for social media, content marketing, and copywriting. With their AI assistant, users can generate marketing text for social media posts or blogs in 26 languages. The platform also offers the ability to create images, videos, or music for social media, and even put it all on autopilot. Ocoya is an alternative to other popular tools such as ChatGPT, Jasper, Canva, Zapier, IFTTT, Hootsuite, Buffer, and Sprout Social.

Ocoya allows users to plan, schedule, and approve content at optimal times for years upfront, and provides instant recommendations on performance or reach with automated reporting. The platform offers real-time metrics on performance, and ensures that content is always relevant and trending, freshly updated. Users can save space on long links in captions and create workspaces for members to collaborate with teams or clients to plan and review campaigns together. Additionally, Ocoya integrates with most of the major platforms across social media, design, and ecommerce sectors.

Ocoya has partnered with marketing experts, investors, and advisors from Italy, United Kingdom, Israel, and the U.S. Their locations include 3422 Old Capitol Trail, New Castle, DE 19808-6192, USA; Largo Augusto 3, 20122, Milan, Italy; and Technopolis Ozas, J. Balčikonio st. 3, LT-08247, Vilnius, Lithuania. Ocoya has a Facebook Group where users can learn how to use the platform better.

Despite occasional maintenance updates to improve reliability, Ocoya has received positive feedback from marketers, entrepreneurs, and agencies for its ability to provide a fast and convenient way to produce content that is tailored for the web.

Features

Social Media Management

Campaign Management

Ocoya offers an all-in-one platform for social media management that simplifies content marketing campaigns. With easy-to-use tools, you can plan, execute, and analyze your social media campaigns without juggling multiple applications. Ocoya saves your time that you can dedicate to developing your social media strategy and creating engaging content to attract and retain followers. Ocoya streamlines Facebook and Tiktok ads campaigns that are launched seamlessly and with optimal budget planning.

Post Scheduling and Optimization

With the help of the AI-powered analysis of your audience's behavior on social media, Ocoya generates personalized recommendations on when to post your content to maximize engagement, react to trending topics, and improve your brand's social media presence. Moreover, Ocoya measures the success of your hashtags and generates relevant ones for your content to attract more followers while providing advanced KPIs important for marketers, formulated by Ocoya's team of experienced marketers.

Content Creation

Ocoya provides intuitive and straightforward tools for users with various experience levels to create stunning images and videos that enhance your brands' message and increase visibility. With access to thousands of royalty-free videos and licensed tracks, you can create video content that elevates your brand and inspires your followers. Moreover, Ocoya provides an easy-to-use editor or offers integration with Canva to personalize graphics according to your taste, brand's message and allows you to add personalized captions.

Analytics

Social Listening

Ocoya's social listening tool provides insights into how well your brand performs against competitors and how many times users have seen your posts or ads. This feature measures the Social Share of Voice (SSoV) along with your engagement rate, likes, reactions, comments, shares, and subscribers. Moreover, Ocoya provides analytical data that helps users understand the impact of their campaigns and provides data on how many people interacted with posts in favor of business goals.

Advertising Analytics

With Ocoya's extensive ad analytics, you can get insights into how many people your advertising piece has left an impression on, the price you pay for each click in your PPC marketing campaigns, and the number of clicks you receive on ads or posts per impressions. Users can easily measure and improve their campaigns on a MoM (month-over-month) basis with the Ocoya platform. Additionally, Ocoya provides the ability to measure and improve call-to-action prompts to get your audience to do something specific, thus driving sales and revenue metrics.

Image Optimization

Ocoya's unique, AI-driven Image Optimization tool is designed to analyze your images and generate the most relevant and popular hashtags that are trending to improve your social media traction automatically. This innovative feature simplifies the process of optimizing images for social sharing and ensures maximum coverage and social media engagement. Additionally, this tool can remove any background from any image with a click, making it ideal for ecommerce products to display them in the best possible way.

Customer Service

Multiple Locations

Ocoya's platform representatives are available in multiple locations worldwide: USA, Italy, and Lithuania. The geographic presence of Ocoya globally caters to customers' needs and provides support for the brand's social media strategies worldwide. Ocoya's team of experienced marketers in every location ensures the best-in-class customer service and customer experience.

Dedicated Facebook Group

Ocoya has a dedicated Facebook Group for users to learn more about how to maximize the platform's features and use Travis better. The group is a forum to develop an ecosystem of social media enthusiasts and learn more about the industry's best practices. Customers can interact with Ocoya's team of professionals and solve any issues they might have through the group.

CPM Model

Ocoya's unique, AI-driven CPM (Cost Per Impression) model checks how many people your advertising piece has left an impression on and optimizes it according to the metrics important for marketers. This model helps users optimize their social media spend and aligns their social media campaigns' goals with business objectives. Additionally, Ocoya provides metrics such as the number of favorites, the number of people broadcasted your content to their connections, and much more.

Integrations

Ocoya provides an array of integrations to easily connect with other social media accounts, ecommerce shops, and schedulers to streamline your ad creation process. With these integrations, you can create ads, posts, and schedule them simultaneously.

Social Media Integrations

With Ocoya's social media integrations, you can post content directly onto your Facebook Pages, Instagram Business profiles, Twitter, LinkedIn Personal or Company pages, and Google Maps and search results. Ocoya makes it easy to generate business-related content for your social media accounts and come up with engaging and thought-provoking tweets in minutes. Additionally, you can use visual content to engage your audience on Snapchat with ease.

Ecommerce Shop Integrations

Ocoya's ecommerce shop integrations allow you to connect any store, such as Etsy, BigCommerce, Ecwid, and Wix Commerce, to select the products you want to post about on social media. You can easily showcase your Shopify and WooCommerce products by integrating these online shops with Ocoya. Additionally, you can generate creatives on Ocoya and send them out via your preferred scheduler, including Buffer and Hootsuite.

Collaboration and Design Integrations

Ocoya provides several design and collaboration integrations, including Canva, Adobe, and Figma, to create beautiful designs with templates and layout graphics for your creatives. You can collaborate with your team to design and create social media graphics and visuals with Figma's design tool. Plus, Airtable's customizable spreadsheets and templates enable you to organize your social content and schedule posts. Also, you can store and share your social media content with cloud storage and collaboration tools such as Dropbox, Google Drive, Box, and Slack.

Other Integrations

Ocoya offers various integrations to simplify your marketing automation process with Zapier and connect with over 5,000+ apps. You can use Make's design tool and templates to create and share engaging visual content for your social media channels. With Unsplash, Pexels, and Pixabay's vast libraries of photography and videos, finding high-quality, free images and illustrations for your social media posts is easy. Besides, you can privately and securely connect with your audience through messaging via your WhatsApp and Telegram accounts. Ocoya's in-house REST API enables auto-generate visuals and text to help you come up with engaging content quickly. Additionally, you can connect your Tiktok Business account with Ocoya to look at analytics and performance through your TikTok ads.

Pricing

Ocoya offers plans for businesses of all sizes, from solopreneurs to marketing agencies. You can compare the plans and choose the one that aligns best with your business needs. To get started, purchase "credits" that will allow you to access the features included in your selected plan. Ocoya's credit system uses graduated tiered pricing, where the price per credit decreases as you purchase more. This means that the more credits you buy, the more affordable they become.

The cost of credits varies depending on the plan you choose. Ocoya has four plans to choose from: Bronze, Silver, Gold, and Diamond. The Bronze plan allows you to purchase up to one credit for $5.00, while the Diamond plan offers the same at a reduced price of $3.50. The price falls even further as you buy more credits, reaching a minimum of $1.05 per credit for the Diamond plan.

In addition, credits are cheaper for higher-tier plans due to the proportional limits increase. For example, if you upgrade from the Bronze to the Silver plan, credits will be cheaper as you are granted higher limits. Similarly, if you upgrade from the Gold to the Diamond plan, you get more credits at a cheaper price.

Ocoya also allows you to purchase extra credits that can be allocated to increase any of your account limits. For instance, you can increase the number of Travis Copies by 100 credits, add five more Social Profiles, include three more Team Members, or create one additional Workspace per one credit.

Finally, if none of the existing plans work for your business, you can fill out the enterprise form to discuss your custom options. Ocoya's team will help you select the best pricing plan and will support you throughout the process.

Overall, Ocoya's graduated tiered pricing system provides an affordable way for all types of businesses to access the features they need. Whether you are just starting or expanding your business, Ocoya has a plan for you.

Find Ocoya at their offices in Delaware, USA, Milan, Italy, and Vilnius, Lithuania. You can also join their Facebook Group to learn how to use Ocoya & Travis better!

FAQ

Does Ocoya support non-English languages?

Yes, Ocoya supports content generation in 26 languages, providing users with the ability to generate marketing text for social media posts or blogs in languages like English, Spanish, French, Chinese, and more.

What are the main benefits and outcomes of Ocoya?

Ocoya offers an AI-powered platform that allows users to create, schedule, and approve content at optimal times for years upfront, ensuring that content is always relevant and trending. The platform offers the ability to create images, videos, or music for social media, and also analyzes and provides instant recommendations on performance or reach with automated reporting. Additionally, it provides workspaces for members to collaborate with teams or clients to plan and review campaigns together, saving space on long links in captions. Ocoya offers real-time metrics on performance and integrates with most of the major platforms across social media, design, and ecommerce sectors.

What makes Ocoya unique?

Ocoya offers an all-in-one platform for content generation that provides users with the ability to create content not just for social media but also for copywriting and content marketing purposes. The platform is AI-powered, ensuring fast and convenient content production tailored to the web. Additionally, Ocoya offers the feature of planning, scheduling, and approving content at optimal times for years upfront, analyzing and providing instant recommendations on performance or reach with automated reporting. Ocoya's vast integration with most of the major platforms across social media, design, and ecommerce sectors ensures that users get to work with an all-in-one tool and saves up on time and resources. Ocoya also offers workspaces for members to collaborate with teams or clients to plan and review campaigns together.

How do I get set up with Ocoya?

To get started with Ocoya, interested users can visit the company's website at www.ocoya.com and sign up for an account. Once signed up, the user is required to fill in basic details to create a workspace and gain access to the AI assistant. The user can then select the languages preferred and start generating marketing text for social media posts or blogs, create images, videos, or music for social media, plan, schedule, and approve content at optimal times, analyze and receive instant recommendations on content performance, and collaborate with teams to plan and review campaigns together. The process of getting set up varies depending on the user's preference, but Ocoya provides a wide range of guides to help users understand the platform and get started.

How can I get a quick overview of Ocoya?

To get a quick overview of Ocoya, users can visit the company's website and watch the demo video featured on the website. Alternatively, the website provides a detailed list of features along with a summary that explains the working of the platform. Additionally, Ocoya has a Facebook group where users can learn how to use the platform better, get answers to the frequently asked questions, and interact with other users.