The Retrofit Source (TRS) is the world's largest supplier of high-end automotive lighting upgrades.
They wanted to try out our SEO services, but also wanted us to "prove that they work" - challenge accepted.
THE PLAN
We noticed that TRS was lacking the proper e-commerce page structure that would allow them to bring in a significant amount of new revenue by ranking for un-branded keyword terms (like ford 150 headlights)
THE EXECUTION
Category Page Creation // We identified a missed opportunity on their e-com page structure. They sold alot of aftermarket Ford f150 Headlights, but had no category page, so we created, optimized & built links to the category page to bring in rankings.
On Page Optimization // We ran our on-page optimization checklist & implemented some on-page SEO best practices, as well as some proprietary on-page SEO secrets of ours.
Link Building // We then start a link building campaign to bring more power to the Ford f150 Page, because we were up against some of the biggest automotive websites in the world.
THE RESULTS
We achieved Page 1 for some very competitive Ford f150 Headlight terms
This one page alone now ranks for over 1,300 keywords
With over 250 of those keywords on Page 1!
This single URL has now generated TRS a 548.48% ROI from SEO in revenue - and this is organic traffic, so even now that the campaign is over they are still ranking & still making sales - quite possibly for years to come.
